Instagram Reels: Instagram’s best TikTok Competitor

instagram reels

Instagram has launched a new product called Instagram reels, and it’s built right into the Instagram app a reel is simply a short video anywhere from 3 to 15 seconds, and reels live in a separate tab in your profile, just like Instagram tv videos.

If you’re familiar with TikTok at all, you’ll feel right at home with Instagram reels. If not, you can think of reels as another attempt by Instagram to maintain dominance in the social video landscape.

Here’s how it works to access reels first make sure your Instagram app is up to date, then open the story’s camera. You’ll notice the interface has been simplified a little bit there are now three choices on the bottom, you’ve got live you’ve got stories, and you’ve got reels things like creating boomerang super zoom and hands-free now all live under the story section.

when you select reels you’ll notice the controls that show up on the left side of the screen there are five actions:

  • Audio: This lets you select a song from the Instagram catalog of music choices.
  • Speed: control how fast or slow your video records it ranges from 0.3 x to 3x.
  • Effects: the filters you can record one clip with them and then select another and record another clip and repeat the process, and don’t forget if you scroll to the right, you can access hundreds of new effects.
  • Timer: you can select the duration you want a clip to record for, and you’ll get a timer before it starts recording for you, and it stops automatically.
  • Aline: if you’re into transitions, this is a useful tool if you use vine. It’s like the ghosting tool; it shows you a transparent still of your last recorded frame so you can line yourself up perfectly for the next shot interestingly TikTok doesn’t have this in its top-level controls.

The record button is front and center; you can zoom just by sliding your thumb up and down, and it works just like every other social video camera.

You can also add media from your camera roll so yes you could theoretically just
upload your TikTok directly to Instagram reels, but remember reels can only be up to 15 seconds long where TikTok’s can be up to a minute.

Once you’ve got your reel recorded, you can review your clips, and you can’t edit or delete any of the new clips you can only edit or delete your latest clip.

Once you’ve recorded all of your clips, you can tap the forward button to access more tools and features:

  • Add stickers like these Instagram ones or any of the emoji, but you can’t add polls or a question box or any of these stickers you’d find on the Instagram camera gifs work though, which is pretty good.
  • Use the pen tool to doodle on your video or do the eraser trick where you cover the screen in color and reveal what’s behind it.
  • Add text on your reel with the redesigned text tool you’ve got a bunch of typefaces to choose from now.
  • Change the lengths of time they appear on the screen by tapping on the text on the bottom and then dragging the slider.

Once you’re happy with your reel, you can review it by scrubbing along the bottom
and then press the arrow to go to the posting screen here’s where you can add a caption to your reel you can select a cover photo, and it lets you choose a picture from your camera roll, you also have the option to post your newly created reel to Instagram stories.

Now on the explore page, you’re greeted with a large reel section you can tap it to scroll endlessly through reels and discover new creators.

What do you think?

362 points
Upvote Downvote

Written by Nas